Our Story

From dream to reality

RODASOLEIL BEGAN WITH A PERSONAL QUESTION:

What if swimwear could protect the body, empower the woman, and do less harm to the ocean — all at once?

Irina Rubinstein — a journalist turned founder — created RoDaSoleil after struggling to find a swimsuit that felt right. Not just in shape, but in spirit.

OUR STORY

RoDaSoleil is for women who move through the world with intention. Who want to feel strong, expressive, and free — without compromise. It's not about reshaping you. It's about supporting you.

From saltwater to sidewalk. From skin to soul.

HOW WE MAKE IT

RoDaSoleil combines innovation, sensory design, and conscious materials — so every piece moves beautifully and wears effortlessly.

Tan-Through Innovation

Lets ~70% of UV rays through — reducing sunscreen use and helping prevent tan lines.

Skin-Friendly Performance

Breathable, fast-drying fabric that prevents irritation, redness, or photo-aging.

Wearable Art

Every print is created with visual artists — not mass trend boards.

Built to Last, Not Overproduce

Made in Europe, in small batches, with a focus on quality and care for the planet.

Made to Go Anywhere

Styled as swimwear or as a body — from ocean dip to rooftop aperitivo.

Flattering, Sculpting Fit

Invisible support where you want it, movement where you need it — no squeezing, just confidence.

IN THE PRESS

"Swimwear that flatters without fuss — and carries you from beach to rooftop."

— ELLE LITHUANIA

"Feels like a secret you want to share — timeless and sensual."

— VOGUE

RoDaSoleil isn't just something you wear — it's a feeling that stays with you.

Shop Collection
RoDaSoleil България - Дамски и Мъжки Бански | Умни Бански с Tan-Through